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International E-commerce Strategies for Growing Demand

October 22, 2020 @ 9:00 am - 10:00 am


Global e-commerce sales are expected to top $4.2 trillion in 2020 and reach more than $6.5 trillion by 2023. More than 2.1 billion shoppers are expected to purchase goods and services online by 2021. Increasingly, these online shoppers live outside the US.

Hot trends to watch in 2021 and beyond:

  • Mobile purchases are projected to be 73% of e-commerce sales by 2021
  • Voice purchasing continues to rise – Google Assistant and Alexa have created new opportunities for businesses
  • Social buyers continuing to grow via Facebook and Instagram in-post purchases
  • Augmented reality will be more accessible and purposeful as we continue to shop from our living rooms
  • Personalization and interactive advertising will be a game changer for brands


Does your business have a long-term e-commerce strategy to reach the growing online international audience?
Did you know that 94% of B2B buyers research online prior to making purchase decisions?
If you’re new to the e-commerce world, where is the best place to start?

We are pleased to partner with Maine Ecommerce Collective to present this free webinar, which will include:

  • Pros and cons of the industry’s leading e-commerce platforms and sales channels
  • Brand positioning and harnessing the power of content strategy to increase buyer trust and drive conversions
  • Stories from successful e-commerce brands – how they’ve navigated everything from technical know-how to international sales



E-commerce Overview in Today’s Market
Devin Temple, iBec Creative and Founding Member of Maine Ecommerce Collective

Devin Temple is a founding member of the Maine Ecommerce Collective, a group that enables e-commerce enthusiasts from across the state to share their combined knowledge in an effort to guide, teach, and support one another to help grow Maine’s economy. As a Maine native, Devin helps businesses innovate in the world of marketing as a Digital Marketing Lead at iBec Creative in Portland.

Panel Discussion
Nate McCraven, iBec Creative and Founding Member of Maine Ecommerce Collective


Vince Kott, Hornet Watersports

Vince Kott is the President of Hornet Watersports. Founded in 2014, Hornet Watersports is a manufacturer and seller of carbon fiber aquatic sporting paddles, including dragon boat, kayak, and SUP paddles. Based in Biddeford at the Pepperell Mill Campus, the company has an extensive line of sporting accessories such as gloves, bags, seat pads, floating sunglasses, and more. Hornet products are sold in over 20 countries through a dealer network and e-commerce stores in Europe and Australia. Vince has launched other brands such as Vapor Fitness and is currently in the process of launching two new brands in the e-commerce space.

Keith O’Brien, Page.One

Keith is the CEO of Page.One, a full-service agency which has worked with thousands of Amazon businesses from all over the world. For more than a decade, Keith has helped companies grow their brands through content optimization, professional photography & design, and Pay-Per-Click (PPC) Management. Clients range from those launching their first product to $100M+ brands looking to streamline and systemize their business.

Brendon Reay, HarborHouse Partners

Brendon Reay is co-founder of HarborHouse Partners E-Commerce, based in Blue Hill, ME. His career has encompassed both academia and industry.  Most recently, he served as business strategist and development principal for several NYC-based hedge funds. Previously, Brendon worked as an investment consultant at Cambridge Associates in its Boston HQ. He has raised more than $500M of investment capital, sourced from a combination of both retail and institutional channels. Brendon is a veteran of the United States Coast Guard Reserve and worked as a professional deep-sea fishing guide in Alaska. He is a graduate of Reed College and received his PhD from Stanford.



There is no cost to attend this webinar. Use the link below to register, and you will receive details on how to join the webinar.





October 22, 2020
9:00 am - 10:00 am
Event Category: