Building a Strategic Approach for Export Growth – Ocean’s Balance
Established in 2016, Ocean’s Balance produces a variety of seaweed-based products including Organic Whole Leaf and Flake seaweeds, Seaweed Sprinkles seasonings, and shelf-stable Kelp Purée. With clear interest from overseas buyers, the company was ready to develop an international sales strategy rather than leaving export growth opportunities to chance.
Maine Outdoor Brands (MOB) is an alliance of like-minded business leaders and entrepreneurs started in 2017 and has grown to more than 80 members. MOB represents an $8.2 billion outdoor recreation economy in Maine. While MITC and MOB partnered in the past at the Outdoor Retailer trade show in the US, OutDoor Europe in Friedrichshafen, Germany in June 2018 was our first collaboration at an overseas trade show.
Exploring New Potential Markets – Hancock Lumber
MITC’s Maine North Atlantic Development Office (MENADO) organized a 4-day business development itinerary in Greenland for Hancock Lumber to help the company understand Greenland’s supply chain and channels of distribution for building materials.